Back from the Salt Mines
I haven't been able to post lately thanks to a big pitch at the Salt Mines which had me and everyone else in the Creative Department working overtime every day since last week. A pitch basically entails intensive brainstorming and group work for hours and hours on end, seeing us all wail away the night and early morning in the office, sustained only by our sense of teamwork, professional duty and bottles and bottles of caffeine-heavy beverages. Work piles on and things get re-worked again and again until the last second when no more modifications or adjustments can be made. Then, we go and sell the stuff to the client... and hope our stuff is better than, oh, some of the sharpest ad agencies in the country.
But even though there's a dull pain in the back of my head and in the area of my face just between by eyes and hair line (due to lack of sleep... I probably had less than eight hours total sleep in the past three days), I feel content and happy. Happy that I was able to work alongside a great team and give the job at hand our darndest best. That's what matters, really. Though bagging a multi-million peso account would be fricking sweet too.
Gonna take a rest though. A little break and a pause to stop and smell the flowers, enjoy a game or two and just catch up on Z's.
Break starts... NOW.