The First Filipino Lion

RP entry wins Silver Lion in Cannes ad festival
FROM: The Philippine Daily Inquirer, June 26, 2005

Cannes, France -- The Consuelo Foundation and the United Nationsl childnre's Fund (Unicef), together with their advertising agency BBDO-Gurrero Ortega and film director Ditsi Carolino, won the country's first Cannes Lion for Film in the 52 years of the Cannes Advertising Festival.

The Silver Lion was won for the television commercial entitled "Bunso".

You can view the commercial at the other winners at the Cannes Lions web site:
http://www.canneslions.com/winners/film/win.cfm?award=0

Congratulations to my former boss, David Guerrero, and BBDO-Guerrero Ortega for this momentous win! Hopefully this will be the start of more Pinoy wins in the international ad circuits. Hooray!